Reviews and Articles

Social Media to build reputation and strengthen brand The term social media can be defined as a group of Internet-based applications that are build on the ideological and technological foundations of   Web 2.0, which allows the creation and exchange of user-generated content. Social media is relatively inexpensive and can reach both small and large audiences effectively. Social media has many different forms like forums, blogs, social networking sites, social bookmarking sites, wikis, howtos and micro blogging. In the present age of technological advancements and emerging technologies the World Wide Web is destined to play a vital role in the lives of people. It affects every person, every business and every company and so the importance of social media in business can never be neglected. With millions of people using social networking sites, social bookmarking sites, blogs and micro blogging services it presents a market wh...

E-Mail Marketing To Increase Customer Profitability Customers are one of the most valuable assets of a company and having a profitable customer is the most desired goal of any company or organization.   It is becoming evident that just having a large number of customers doesn’t guarantee profitability. Quality always had an advantage over quantity, so what you need is not only customers but profitable customers. Before understanding how email marketing can be used to increase customer profitability we need to understand these two terms. E-mail marketing   is a form of   direct marketing   which uses   electronic mail   as a means of communicating commercial or fund-raising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing. Email marketing has a number of advantages like you can calculate the exact return on...

Windows 7  is a fairly cool operating system, but like most operating systems it’s not perfect. Some  Windows 7 problems are bugs others happen to be features. Either way, they are annoying and all we care for is a quick fix. Some of the most commonly reported problems with Windows 7 include compatibility with older programs, slow performance on low-end hardware, and trouble with the Aero theme and its features. In this article, I’ll show you how to fix these annoyances. For those that prefer an automatic fix, scroll down to the bottom for suggested software solutions. 1. Windows 7 Seems Slow Windows 7 is hungry for resources. It features many visual effects that draw heavy on your graphics card and system memory. If your system was slow out of the box, chances are you can easily fix that by turning off superfluous effects. Go to >  Start  and type ‘ performance ‘ in the search field. Select > ‘ Adjust the appearance and performance of Windows ‘ from the resul...